In the fast-expanding world of AI search and knowledge tools, Perplexity AI has emerged as a rising star—and its new feature, Perplexity Lab, adds serious brainpower to the mix. If you’ve been frustrated with vague answers, shallow summaries, or endless Google rabbit holes, this new tool might just change your workflow forever.
What Is Perplexity Lab?
Perplexity Lab is a recently released feature from the AI search startup Perplexity.ai. It builds on the platform’s already impressive real-time search capabilities by letting users customize, control, and expand how the AI gathers and refines information.
Think of it as the difference between having a really smart assistant—and building that assistant’s brain yourself. Perplexity Lab allows you to:
- Create custom research agents that stay focused on your topic
- Use live web data, including citations, to ensure up-to-date answers
- Ask follow-up questions that build intelligently on prior responses
- Organize your queries and discoveries in shareable workspaces
It’s research, but way more powerful—and way less scatterbrained.
What Makes Perplexity Lab Stand Out?
Perplexity has always stood out for its elegant combo of search engine + language model. You get concise answers, clear sources, and a sane UI. But with Lab, it levels up into a power tool. Here’s where it shines:
1. Deep-Dive Research with Memory
Unlike the usual “ask and forget” model of chat-based AI, Perplexity Lab lets you build a persistent line of inquiry. It remembers your previous questions, citations, and insights—and lets you string them together like beads on a necklace of knowledge.
If you’re writing a paper, prepping for a podcast, or designing a course, this continuity is golden.
2. Transparent Sourcing
Each answer in Perplexity Lab comes with clickable citations, so you can fact-check and explore the original sources. No more mystery meat AI answers—you see the ingredients.
This is particularly useful for:
- Journalists checking facts in real time
- Researchers building citation trails
- Curious minds who just don’t trust black boxes
3. Custom “Agents” with Instructions
You can now create your own AI agents tailored to specific tasks. Want one to specialize in crypto regulations, another for gourmet cooking, and a third for analyzing academic papers? Go for it.
Each Lab agent can have custom instructions, memory, and topic boundaries. It’s a bit like cloning your brain and training it to be a domain expert—without the coffee addiction.
4. Collaboration and Shareability
Perplexity Lab encourages you to save and share your research paths. If you’re working with a team or teaching others, this is a huge bonus. No more emailing 20 links and scribbled notes—you can just hand them a living, navigable thread of inquiry.
What It’s Especially Good At
While it’s versatile, here’s what Perplexity Lab really excels at:
- Up-to-the-minute research using real-time web data
- Comparative analysis across multiple sources
- Synthesizing complex topics (e.g., AI policy, scientific debates)
- Building learning paths on new subjects
- Prepping briefs or outlines for writing projects
And because it draws from a curated mix of sources—including academic papers, news articles, and even Reddit—it’s not locked into the usual walled gardens.
A Personal Take
As someone who writes, researches, and occasionally disappears into Wikipedia wormholes, I’ve found Perplexity Lab to be a welcome upgrade. It feels more like a thinking partner than just a search engine. And in a world drowning in content, tools that help you think clearly are priceless.
I found it particularly effective with market technical analyses. It can quickly research, identify and analyze market movements and make projections based on a particular investment model you may favor.
It’s not perfect yet—it could benefit from better export options, and the UI sometimes hides its own power features—but the trajectory is impressive.
If ChatGPT is your workshop, Perplexity Lab might just be your library and research team rolled into one.